Google preparing to partner with Taiwan's MediaTek on next AI chip, Information reports

Google preparing to partner with Taiwan's MediaTek on next AI chip, Information reports

  • 17.03.2025 14:30
  • msn.com
  • Keywords: AI, Taiwan

Google is collaborating with MediaTek on its next AI chip while maintaining ties with Broadcom. MediaTek's partnership was chosen for its strong ties with TSMC and lower per-chip costs, aiming to reduce reliance on Nvidia in the AI race.

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Estimated market influence

Google

Negativesentiment_dissatisfied
Analyst rating: N/A

Google is preparing to partner with MediaTek on AI chips, which could reduce their reliance on Nvidia.

MediaTek

Positivesentiment_satisfied
Analyst rating: N/A

MediaTek will collaborate with Google on AI chips, potentially increasing their market share and revenue.

Broadcom

Broadcom

Negativesentiment_dissatisfied
Analyst rating: Strong buy

Google has not cut ties with Broadcom but may face reduced reliance as Google partners with MediaTek.

Nvidia

Nvidia

Negativesentiment_dissatisfied
Analyst rating: Strong buy

Nvidia's dominance in AI chips is being challenged by Google's new partnerships, which could impact their market position.

Meta Platforms

Meta Platforms

Positivesentiment_satisfied
Analyst rating: Strong buy

Meta Platforms' partnership with OpenAI has led to increased demand for Nvidia chips, indirectly benefiting Meta's AI efforts.

Context

Business Insights and Market Implications

  • Google's AI Chip Strategy: Google is preparing to partner with MediaTek for its next-generation Tensor Processing Units (TPUs), while maintaining ties with Broadcom. This dual partnership reflects Google's strategic move to reduce reliance on Nvidia, a dominant player in the AI chip market.

  • Market Demand for AI Chips: The article highlights the surge in demand for Nvidia chips by competitors like Microsoft-backed OpenAI and Meta Platforms, underscoring the high stakes in the AI chip race.

  • Financial Investment: Google spent between $6 billion to $9 billion on TPUs last year, according to Omdia. This investment underscores the critical role of custom AI chips in Google's internal R&D and cloud services.

  • Cost and Supply Chain Considerations: Google chose MediaTek due to its strong relationship with TSMC and lower pricing per chip compared to Broadcom. This decision may impact pricing dynamics in the semiconductor industry.

  • Competitive Dynamics: By designing its own AI server chips, Google aims to differentiate itself from competitors like Microsoft and Meta, which rely heavily on Nvidia's hardware. This approach could shift competitive advantages in the AI race.

  • Long-Term Effects: The partnership with MediaTek may alter the semiconductor supply chain, potentially reducing Nvidia's dominance and increasing competition among chip manufacturers.

  • Regulatory Implications: While not explicitly mentioned, the strategic shifts in partnerships and investments may attract regulatory scrutiny, particularly in terms of market dominance and antitrust considerations.