Pepsi, Poppi, and the Creosote Bush
- 20.03.2025 21:49
- msn.com
- Keywords: AI, Market Growth
Pepsi's $2 billion acquisition of Poppi highlights its strategy to acquire emerging brands in the beverage market, aiming to leverage Poppi's success while addressing consumer demand for healthier options. This move underscores Pepsi's trend of investing in innovative smaller brands to stay competitive and capitalize on growing market trends.