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Forget Apple Intelligence, Siri doesn’t even know what month it is

Forget Apple Intelligence, Siri doesn’t even know what month it is

  • 20.03.2025 23:41
  • bgr.com
  • Keywords: Apple, Siri

Apple's Siri is failing to answer simple questions like "What month is it?" while its promised smarter version remains delayed, embarrassing Apple as competitors like Amazon Alexa and Google Assistant surpass its capabilities.

Alphabet NewsApple NewsAAPLsentiment_dissatisfiedAMZNsentiment_satisfied

Estimated market influence

Apple Inc.

Apple Inc.

Negativesentiment_dissatisfied
Analyst rating: Buy

Apple's Siri has faced significant backlash due to its inability to answer basic questions and the delayed release of Apple Intelligence, impacting their reputation in AI capabilities.

Amazon

Amazon

Positivesentiment_satisfied
Analyst rating: Strong buy

Mentioned as a competitor with advanced voice assistant capabilities compared to Siri.

Google

Positivesentiment_satisfied
Analyst rating: N/A

Highlighted as a competitor with more capable voice assistants than Siri.

Context

Analysis: Apple's Siri Issues and Market Implications

Key Facts and Data Points:

  • Siri Upgrade Delay: Apple's "smarter Siri," part of its Apple Intelligence initiative, has been delayed indefinitely. Originally slated for release in 2024, there is no clear timeframe for its availability.
  • Competitor Lag: Apple is significantly behind competitors like ChatGPT and Google's Gemini in AI capabilities, impacting its market position.
  • Functionality Regression: Users report that Siri now struggles with basic tasks, such as answering "What month is it?" This issue has been widely documented on platforms like Reddit.
  • User Backlash: The delay and regression have led to frustration among Apple fans, damaging the brand's reputation for innovation.

Market Trends and Business Impact:

  • Declining User Satisfaction: The failure of Siri to meet expectations could lead to decreased customer satisfaction and loyalty among iPhone users.
  • Reputation Risk: Apple's image as a leader in AI and cutting-edge technology is at risk, potentially affecting its premium pricing strategy.
  • Investor Concerns: The delay and regression may impact investor confidence, especially given Apple's reliance on innovation for growth.

Competitive Dynamics:

  • Competitor Advancement: Amazon's Alexa and Google Assistant have surpassed Siri in functionality, positioning them as stronger competitors in the AI assistant market.
  • Market Share Threat: If Apple cannot quickly resolve these issues, it risks losing market share to competitors who are already offering more advanced AI solutions.

Strategic Considerations:

  • Transparency Needed: Apple must address user concerns openly and honestly about the delays and regression in Siri's capabilities.
  • Investment in R&D: The company needs to accelerate its AI development efforts to catch up with competitors and meet customer expectations.

Long-Term Effects:

  • Potential Customer Switching: If Apple fails to resolve these issues, users may switch to competing platforms, leading to long-term revenue losses.
  • Regulatory Scrutiny: There is a risk of regulatory investigation if Apple's AI products do not meet advertised capabilities, potentially leading to legal and financial repercussions.

Conclusion:

Apple faces significant challenges with its Siri platform, which could have far-reaching implications for its market position and reputation. The company must act swiftly to address these issues and regain customer trust while accelerating its AI development efforts to remain competitive in the rapidly evolving tech landscape.