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This will instantly make Samsung's headset better than the Vision Pro

This will instantly make Samsung's headset better than the Vision Pro

  • a day ago
  • msn.com
  • Keywords: Samsung headset, Apple Vision Pro, Meta Quest headsets, iPhone 17

Samsung's XR headset may include first-party controllers, giving it an edge over Apple's Vision Pro, which lacks built-in controllers. Meanwhile, rumors about Apple's iPhone 17 lineup suggest new models, design changes, and improved features like 120Hz displays and advanced cameras.

Apple News

Estimated market influence

Samsung

Positive
Analyst rating: N/A

Samsung's XR headset could have first-party controllers, which would make it a better competitor to Apple Vision Pro.

Apple

Apple

Negative
Analyst rating: Buy

Apple dropped the ball by not offering controllers for the Vision Pro, which is a disadvantage compared to Samsung's upcoming headset.

Context

Business Insights and Market Implications Analysis

Samsung XR Headset Rumors

  • Rumored First-Party Controllers: Samsung’s XR headset may include first-party controllers with model number ET-OI610, potentially making it more competitive against Apple Vision Pro, which lacks built-in controllers.
  • Competitive Advantage: If confirmed, these controllers could unlock additional functionality similar to Meta Quest headsets, positioning Samsung as a stronger competitor in the AR/VR market.
  • Concerns: There are worries that Samsung might not bundle the controllers with the headset, which could be a significant oversight given the success of controller-included headsets like Meta Quest.

Apple iPhone 17 Rumors

Revised Lineup and Design Changes

  • New Models: Rumored lineup includes iPhone 17 Air (Slim), Pro, and Pro Max. The Air model is expected to be thinner at 6.6mm, potentially surpassing the iPhone 6 as the thinnest iPhone.
  • Display Tech: All models may feature LTPO panels with 120Hz ProMotion refresh rates, manufactured by Samsung for Pro/Pro Max and LG for base/Air models.

Camera Upgrades

  • Front Cameras: All models may get 24MP front cameras, positioned centrally in the Dynamic Island.
  • Pro Models: iPhone 17 Pro Max could feature a Tetraprism lens for enhanced zoom capabilities, while mechanical apertures are rumored for at least one model.

Performance and Hardware

  • Chipset: A19/A19 Pro chips on TSMC’s N3P 3nm process.
  • Memory: iPhone 17 Pro Max may get 12GB RAM, while base models could have 8GB.
  • In-House Development: Apple is developing its own batteries for future products (post-2025) and Wi-Fi chips for the iPhone 17 lineup.

Release and Pricing

  • Launch Date: Expected in September.
  • Pricing Strategy: iPhone 17 Air may be cheaper than Pro models, with Pro starting at $999.

Market Implications

  • AR/VR Competition: Samsung’s potential controller inclusion could disrupt Apple’s Vision Pro dominance, but execution will be critical.
  • iPhone Ecosystem Strengthening: Apple’s focus on thinner designs, advanced cameras, and in-house hardware may reinforce its leadership in the premium smartphone market.
  • Long-Term Strategy: Both companies are investing in R&D for future-proof products, with Apple focusing on in-house components and Samsung leveraging partnerships.

Competitive Dynamics

  • Samsung vs. Apple: Samsung’s rumored controllers could bridge a key gap in functionality, but execution and bundling strategy will determine success.
  • Apple’s Ecosystem Play: By integrating advanced features across hardware and software (e.g., iOS 19), Apple aims to maintain its premium position.

Strategic Considerations

  • Supply Chain Management: Samsung and LG collaboration on display panels highlights the importance of supplier relationships in device manufacturing.
  • Innovation Focus: Both companies are investing in cutting-edge technologies, with Apple emphasizing in-house development and Samsung leveraging partnerships.