Who needs Chromecast? I switched to this $20 Google TV box and haven't looked back

Who needs Chromecast? I switched to this $20 Google TV box and haven't looked back

  • 16.03.2025 23:22
  • androidauthority.com
  • Keywords: No

A budget-friendly $20 Onn 4K Google TV streaming box offers strong performance and features, rivaling the discontinued Chromecast. It supports 4K, AV1 codec, and includes an infrared blaster for older TVs, making it a great affordable option despite minor limitations like lack of Dolby Vision and limited ports.

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Estimated market influence

Onn

Onn

Positivesentiment_satisfied
Analyst rating: Buy

The Onn 4K streaming box is highlighted as an excellent budget option, providing high performance for its price point.

Walmart

Walmart

Positivesentiment_satisfied
Analyst rating: Strong buy

Walmart sells the Onn-branded devices, which are praised for their value and quality.

Context

Analysis of Onn 4K Google TV Streaming Box: Business Insights and Market Implications

Market Context

  • Chromecast Discontinuation: Google discontinued the Chromecast, leaving a gap in the affordable streaming market.
  • Nest Audio Replacement: The Nest Audio ($100) is Google's current equivalent to the Chromecast but lacks affordability.

Product Analysis

Key Features of Onn 4K Streaming Box

  • Price Point: Priced at $20, it fills the void left by the Chromecast.
  • Performance:
    • Supports AV1 codec and 4K playback.
    • Responsive interface; handles 4K videos at 2x speed without issues.
    • Limited hardware (8GB storage) but still functional for most users.
  • Connectivity:
    • Wi-Fi 5, no Ethernet port.
    • HDMI-CEC support with IR blaster as a fallback.

Remote Control

  • IR Blaster: A standout feature, especially for older TVs without HDMI-CEC.
  • Firmware Updates: Regular updates ensure compatibility and performance.

Competitive Landscape

  • Walmart's Onn Brand:
    • Offers three Google TV devices ($15-$49), with the Onn 4K being the most competitive.
  • Amazon Fire TV Stick:
    • Competitor but lacks 4K support (max 1080p) and is priced at $25.

Strategic Considerations

  • Walmart's Strategy:
    • Uses low-priced hardware to attract customers, potentially increasing store traffic.
    • Region-locking outside the US may limit global appeal but ensures compliance with local regulations.
  • Google's Market Impact:
    • The discontinuation of Chromecast has opened opportunities for competitors like Onn.

Future Outlook

  • Potential Growth: Onn could expand its market share by leveraging its competitive pricing and performance.
  • Regulatory Implications: Region-locking may face scrutiny but is a common practice to prevent loss of revenue.

Conclusion

The Onn 4K represents a significant shift in the streaming device market, offering excellent value for budget-conscious consumers. Its success could redefine Walmart's role as a tech hardware provider and challenge established players like Amazon and Google.