Microsoft is mentioned multiple times in the text, playing key roles in various contexts. It offers custom Xbox Gift Card amounts through Microsoft Rewards, issues security patches for vulnerabilities in its products, integrates OpenAI's GPT-4 model into Microsoft Copilot, and faces protests at its Build conference over ties to the Israeli government. Additionally, it is involved in reducing maritime emissions with Norden and improving cybersecurity features like Smart App Control. Microsoft also provides unscheduled updates for its operating systems to address specific issues.